Cookie Policy

COOKIE POLICY & CONSENT TEXT 1001689754 Ontario Inc. Operating As PatchLead DOCUMENT INFORMATION Item Details Legal Entity 1001689754 Ontario Inc. Operating Name PatchLead Document Type Cookie Policy & Website Consent Text Covered Websites PatchLead platform, 2plumbers.ca, 2hvac.ca, hvaclines.ca and future Company websites Jurisdiction Ontario, Canada TABLE OF CONTENTS

1. INTRODUCTION

1001689754 Ontario Inc., operating as PatchLead (“PatchLead,” “Company,” “we,” “us,” or “our”), uses cookies and similar technologies to improve website functionality, analyze user interactions, support marketing activities, and enhance the experience of individuals using our websites and online platforms. This Cookie Policy explains how PatchLead uses cookies and related tracking technologies on:

• PatchLead.ca;
• Consumer-facing service websites operated by the Company;
• 2plumbers.ca;
• 2hvac.ca;
• hvaclines.ca;
• Future websites and digital properties operated by 1001689754 Ontario Inc. This Cookie Policy should be read together with our Privacy Policy, which explains how we collect, use, disclose, and protect personal information.

2. WHAT ARE COOKIES?

Cookies are small text files placed on a user’s device when visiting a website. Cookies allow websites to:

• Remember user preferences;
• Maintain website functionality;
• Understand how visitors interact with websites;
• Improve website performance;
• Measure advertising effectiveness. Cookies may collect information such as:
• Device type;
• Browser information;
• Website activity;
• Pages visited;
• Time spent on websites;
• General usage patterns. Cookies generally do not identify individuals directly, but information collected through cookies may be combined with other information where permitted by law.

3. WHY WE USE COOKIES

PatchLead uses cookies and similar technologies for several purposes, including:

• Operating websites effectively;
• Improving user experience;
• Understanding consumer behavior;
• Measuring website performance;
• Supporting advertising campaigns;
• Improving lead generation processes;
• Preventing fraudulent activity;
• Maintaining platform security. Cookies help us understand how visitors interact with our websites and allow us to improve the services we provide.

4. TYPES OF COOKIES WE USE

PatchLead may use different categories of cookies depending on website functionality and user interaction. The main categories include:

• Essential cookies;
• Functional cookies;
• Analytics cookies;
• Performance cookies;
• Advertising and conversion tracking cookies.

5. ESSENTIAL COOKIES

Essential cookies are necessary for websites to function properly. These cookies may support:

• Website security;
• Form submission functionality;
• User navigation;
• Basic website operations;
• Account access features. Because these cookies are required for core website functions, they generally cannot be disabled through our cookie management tools. Without essential cookies, certain website features may not operate properly.

6. FUNCTIONAL COOKIES

Functional cookies allow websites to remember user choices and improve convenience. These cookies may help remember:

• User preferences;
• Selected settings;
• Previous interactions;
• Communication preferences. Functional cookies allow us to provide a more personalized website experience.

7. ANALYTICS COOKIES

Analytics cookies help PatchLead understand how visitors use our websites. These cookies may collect information such as:

• Number of website visitors;
• Pages viewed;
• Navigation patterns;
• Time spent on pages;
• Website performance information. Analytics information helps us:
• Improve website design;
• Understand consumer interests;
• Improve service request processes;
• Identify technical issues. Analytics information is generally analyzed in aggregated form.

8. PERFORMANCE COOKIES

Performance cookies help us monitor and improve website operation. These cookies may help identify:

• Slow-loading pages;
• Technical problems;
• Website errors;
• User experience issues. Performance information allows PatchLead to maintain reliable and efficient online services.

9. ADVERTISING AND CONVERSION TRACKING TECHNOLOGIES

PatchLead may use advertising technologies and conversion tracking tools to measure the effectiveness of marketing campaigns. These technologies may include:

• Advertising pixels;
• Conversion tracking tools;
• Marketing analytics services;
• Similar technologies. They may help us understand:
• Whether visitors came from advertisements;
• Whether marketing campaigns generate service requests;
• How users interact with our websites. Information collected through these technologies may be used to improve advertising performance and website experiences.

10. THIRD-PARTY COOKIES AND SERVICES

Some cookies may be placed by third-party service providers that support PatchLead operations. Third-party providers may include services related to:

• Website analytics;
• Advertising measurement;
• Payment processing;
• Security;
• Communication technology. These third parties may process information according to their own privacy policies. PatchLead does not control all third-party cookies and recommends reviewing applicable thirdparty privacy notices.

11. COOKIES USED ON CONSUMER WEBSITES

Consumer-facing websites operated by PatchLead may use cookies to support the consumer service request process. Cookies may assist with:

• Website navigation;
• Form functionality;
• Marketing measurement;
• User experience improvements;
• Service request tracking. Cookies do not replace the consumer consent process required for collecting service request information.

12. COOKIES USED ON PATCHLEAD PLATFORM

The PatchLead provider platform may use cookies and similar technologies to support:

• Account access;
• Platform security;
• User authentication;
• Dashboard functionality;
• System performance. These technologies help maintain a secure and efficient experience for registered service providers.

13. CONSENT TO COOKIES

Where required by applicable law, PatchLead requests consent before placing non-essential cookies on a user’s device. Users may:

• Accept all cookies;
• Reject non-essential cookies;
• Manage cookie preferences. By selecting cookie preferences, users provide consent according to their selected options.

14. COOKIE BANNER CONSENT TEXT

The following consent wording may be displayed through a website cookie banner: “We use cookies and similar technologies to improve website functionality, analyze website traffic, personalize your experience, and measure advertising performance. Some cookies are necessary for website operation, while others require your consent. You can accept all cookies, reject non-essential cookies, or manage your preferences at any time.” Buttons: Accept All Cookies Reject Non-Essential Cookies Manage Preferences

15. MANAGING COOKIE PREFERENCES

Users may manage cookie preferences through:

• Available cookie preference settings on our websites;
• Browser settings;
• Device privacy controls. Users may change their preferences at any time.

16. WITHDRAWAL OF CONSENT

Where cookie processing is based on consent, users may withdraw consent at any time. Withdrawal of consent does not affect the lawfulness of processing performed before consent was withdrawn.

17. BROWSER CONTROLS

Most browsers allow users to control cookies through browser settings. Users may:

• Delete existing cookies;
• Block future cookies;
• Receive warnings before cookies are stored. Browser settings differ depending on the browser used.

18. IMPACT OF DISABLING COOKIES

Disabling cookies may affect website functionality. Certain features may become unavailable, including:

• Saved preferences;
• Form functionality;
• Platform features;
• Personalized experiences. Essential website functions may require certain cookies to remain enabled.

19. RELATIONSHIP WITH PRIVACY POLICY

This Cookie Policy forms part of PatchLead’s broader privacy practices. For information regarding:

• Personal information collection;
• Use of personal information;
• Data sharing;
• Consumer rights; please review PatchLead’s Privacy Policy.

20. CHANGES TO THIS COOKIE POLICY

PatchLead may update this Cookie Policy from time to time to reflect:

• Changes in technology;
• Website updates;
• Legal requirements;
• Business practices. Updated versions will be posted on applicable websites with a revised effective date.

21. CONTACT INFORMATION

For questions regarding this Cookie Policy or cookie practices, contact: 1001689754 Ontario Inc. Operating As PatchLeadEmail: privacy@patchlead.caAddress: 1025 King St E, Unit 107, Cambridge, ON N3H 3P5